Ballers Sportsbook Launches in Puerto Rico, Focusing on Local Sports
Posted on: November 3, 2023, 08:47h.
Last updated on: November 4, 2023, 11:57h.
In a significant move for the development of online sports betting in Puerto Rico, Ballers Sportsbook is set to officially launch. This marks another milestone in the U.S. territory’s efforts to become self-sustaining and secure a share of the global gaming market.
Ballers Sportsbook is the first “domestic” sportsbook in Puerto Rico, fully owned and operated by a local company. Daniel de Ontañon, a local entrepreneur and former CEO of financial services company Insigneo, leads the venture. Héctor José Torres Donato, a local sports commentator, assumes the role of director of development.
The sportsbook aims to cater to the diverse interests of sports enthusiasts by offering betting lines on all major sports, with a particular emphasis on local sports teams, including baseball and basketball.
To ensure the highest level of technology, Ballers has integrated solutions from Sportradar and Spain’s R. Franco Digital, guaranteeing integrity, speed, and security for its users.
Ballers anticipates an annual handle between $170 million and $200 million, reflecting the company’s ambitious goals as it enters the competitive market. It demonstrates confidence in attracting a significant share of Puerto Rico’s emerging sports betting market.
Approval from the Board of Commissioners of Puerto Rico’s Gaming Commission was granted a week ago, allowing Ballers to commence operations. This regulatory green light positions Ballers as a compliant and authorized entity within the Puerto Rican gaming landscape.
Other sportsbooks already operating in Puerto Rico include Casino del Mar at the La Concha Hotel, which offers a retail sportsbook and operates an online sportsbook in partnership with BetMGM. Casino Metro also has a sportsbook in its casino and has aligned itself with Caesars for its online sportsbook offering. The Stadium, parent company of WinIn, has partnered with IGT to introduce a sportsbook to the market.
Ballers’ launch comes at an opportune time, coinciding with the Pan American Games where Puerto Rico and Panama will face off in a basketball game. DraftKings favors Puerto Rico to win, offering odds of -575 on the moneyline and an 11.5-point spread in their favor.
Despite Puerto Rico winning three of the last four contests between the two teams, they currently sit at the bottom of Group B, while Panama is at the bottom of Group A.